Alchemy - Rory Sutherland - Audiobook - ONTHAT
- Type:
- Audio > Audio books
- Files:
- 2
- Size:
- 301.69 MB
- Spoken language(s):
- English
- Tag(s):
- business education economics philosophy ideas alternative
- Uploaded:
- May 10, 2019
- By:
- onthat
- Seeders:
- 53
- Leechers:
- 14
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**** If you enjoy, please support the author by purchasing the book ****
Title: Alchemy: The Surprising Power of Ideas That Don't Make Sense
Author: Roy Sutherland
Category: Audiobook
Narrated By: Roy Sutherland
Duration: 09:39:32
Source: Audible
Type: MP3
Size: 301 MB
Bitrate: 112 Kb/s
Info:
To be brilliant, you have to be irrational.
We think we are rational creatures. Economics and business rely on the assumption that we make logical decisions based on evidence.
But we aren’t, and we don’t.
...
Rory Sutherland is the Ogilvy advertising legend whose TED Talks have been viewed nearly seven million times. In his first book he blends cutting-edge behavioural science, jaw-dropping stories and a touch of branding magic on his mission to turn us all into idea alchemists.
**** If you enjoy, please support the author by purchasing the book ****